RECOLLECTIX
×AD1023
CLARITY
CHAOS
&
CREATIVE
DELUSION
DISCIPLINE
And, together — we build content ecosystems, from concept to execution. We tell stories that move audiences and drive business. We're hands-on creatives with the ability to scale ideas through the right mix of talent, craft, and execution.
From DVCs to creator-first content factories, we design emotionally sharp, strategy-led work built for business outcomes — qualified attention, scalable storytelling, and performance-driven systems that move brands forward.
WHAT WE DO…
DVC / TVC
Branded Content
Content Factory
Movie / Series Marketing
Influencer Campaigns
Direction
Scriptwriting
Campaign Designing
Social Media Creative & Strategy
Creative Leadership, Training & Mentorship
DVC / TVC
Topical brand films and national-level campaigns
HDFC Mutual Fund — Maa Minute
A Mother's Day digital film built around small, everyday gestures. It encouraged audiences to give one minute back to their mothers, and set the emotional tone for HDFC MF's campaign across digital and social.
Primebook
A high-impact film for Primebook's Gen-2 launch, introducing its features with a bold, youth-first narrative. It anchored the brand's entry into India's student and creator market and set the tone for a full 360° rollout.
Epigamia
A snappy, slice-of-life film unveiling new packaging — fusing lifestyle, motion graphics and narrative freshness to modernise the brand's identity and speak directly to Gen Z.
SuppleTek
A flagship brand film for one of India's biggest rice brands — a first for SuppleTek, helping it establish itself across Indian and Middle-East markets, alongside a full rebrand and LinkedIn strategy.
PRODUCT LAUNCHES & FESTIVE FILMS
Repaint Doors With Indigo
Protect Walls From Algae
Outstanding Paint Solutions
Premium & Rich Shiny Wall
HomeTown — #OnlyMomsCan
Mirinda Crashes the Pepsi IPL
Lodha — Perfect Homes
fbb — #MissIndiaWaliFeeling
Ariel Matic Liquid Detergent
Monster Energy x GTG ft. Scout OP
Cox & Kings — Bharat Dekho
BRANDED CONTENT
Creator collabs, YouTube IPs and docu-series
Unacademy — Epic Hide & Seek
Founder Gaurav Munjal wanted a video that breaks the internet organically. We brought in some of the most viral names on the internet and gave them an epic challenge — millions of views and standout engagement followed.
Prime Video — Xpert Breaks Down
Amazon Prime Video challenged us to market their inventory to the digital janta. A 12-episode IP where wacky experts reviewed scenes from shows and films, surfacing new titles and lifting watch time on YouTube.
Prime Video — Breaking News
A companion format featuring a famous journalist reviewing iconic TV and movie scenes for the same IP.
Krafton — BGMI India Ki Heartbeat
A 3-part docu-series featuring mind-blowing stories from India's gaming scene — one of the most-watched pieces of content on Krafton India's channel, and a contributor to the game's un-ban by the Indian government.
OTT PROMOTIONS
Prime Video — Jubilee
Launched and marketed one of Prime Video's most critically acclaimed series. The campaign brought movie magic to screens of all sizes.
Disney+ Hotstar — Kanpuriye
Launched and marketed the Hotstar Specials title with a launch film built for the platform's audience.
UPSTOX
Conceptualised and executed multiple IPs to provide finance education to Upstox users
Upstox — Money Mentors: The Power of Compounding
Upstox — Sector Analysis: Banking
YT ORIGINALS
AXE Chickipedia
bindass VIP — Shit MBA Students Say
SnG — GORE GOTE
Being Indian — Shit Pakistani Cricketers Say
Asian Paints — DIY Dry-brushed Furniture
SnG — She Called Me Bhaiyya
MUSIC VIDEOS
Halke Gaadi Haako
Tu Na Aati Jo Meri Zindagi Mein
Seetha Maruthe / Heaven by Gaur
Vasudha Sharma
CLARITY,
ON PURPOSE.
Recollectix × AD1023 — Creative Credentials
SOCIAL ASSETS
Vertical-first, platform-native
Nykaa Fashion
Summer Sale Campaign
Nykaa Fashion × House of Rare
Launch Campaign
Domino's — Chicken Range
Launch Campaign
Domino's × Thugesh
Social Assets
Primebook
Social Assets
Primebook
Social Launch Campaign
Naturals Ice Cream
Ganpati Campaign
Naturals Ice Cream
Sitaphal Campaign
Birdy's
Social Campaign
Epigamia
Social Assets
Sunsilk
Influencer-led Content